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For those who’re questioning whether or not or to not spend money on AI at your organization, right here’s a brand new knowledge level to think about: The extra money an organization invests in AI, the upper the income progress per employee. That’s in response to a brand new report from PwC, which analyzed near a billion job adverts and monetary experiences to reach at that conclusion.
As a substitute of changing human staff with AI, firms are discovering methods to make use of AI to make present staff extra productive, PwC concludes in “The Fearless Future: PwC’s 2025 International AI Jobs Barometer,” which it revealed earlier this month.
“Industries most in a position to make use of AI have 3x greater progress in income generated by every worker,” PwC writes within the report. “AI makes folks extra helpful.”
In fact, AI doesn’t make all folks extra helpful. Sure job titles are extra conducive to getting that AI productiveness bump than others. Of us who’ve abilities which are in excessive demand, equivalent to immediate engineering, for instance, command a 56% wage premium in comparison with those that don’t.
Wages grew extra for people with AI abilities, in response to PwC (Supply: “The Fearless Future: PwC’s 2025 International AI Jobs Barometer”)
AI gave the largest wage premium to staff within the wholesale and retail commerce enterprise, the place staff with AI abilities commanded a 120% enhance relative to those that didn’t. That was adopted by vitality at 100%, info and communication at about 95%, and transportation and storage at round 75%. Industries with the bottom premium for AI-skilled staff included building, mining and quarrying, and human well being actions, all of which carried a premium decrease than 20%.
The job of information engineers can also be in line for potential disruption as a result of AI. Whereas some corporations may look to agentic AI to take over a number of the duties from knowledge engineers, equivalent to writing SQL and constructing knowledge pipelines, ETL maker Matillion is taking one other method.
With its not too long ago launched agentic AI technique, dubbed Maia, Matillion is seeking to increase knowledge engineers utilizing AI. As a substitute of changing knowledge engineers, agentic AI will supercharge them to have the ability to deal with the higher workloads that the AI revolution is producing.
The info means that the concept AI can be a internet loser for human jobs and human wages might should be revisited, PwC says. “Opposite to fears about job losses, job numbers–and wages–are rising in just about each AI-exposed occupation, together with essentially the most extremely automatable jobs,” the consultancy writes within the report.
PwC makes use of three buckets to categorise the potential impression that AI can have on a given job. AI-exposed jobs are jobs the place AI may be immediately used, equivalent to monetary analysts and knowledge entry work. Augmentable jobs are jobs the place AI can improve or help human judgement, equivalent to surgeons or judges. Automatable jobs are jobs the place AI can perform some duties, equivalent to programmer or customer support staff.
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“AI amplifies experience,” says Matt Wooden, world and US business know-how and innovation officer for PwC US. “It doesn’t exchange your capacity to suppose; it makes you a greater thinker. It doesn’t exchange your capacity to unravel issues; it makes you a greater downside solver.”
PwC provided 5 items of recommendation for a way enterprise leaders ought to method AI. First, firms ought to transfer past remoted use circumstances and search enterprise-wide AI adoption plans. Secondly, AI must be handled as a method to develop top-line revenues, not simply to spice up effectivity.
Agentic AI must be prioritized due to its functionality to be a “drive multiplier,” PwC says. Leaders additionally ought to consider upskilling their workforces to have the ability to use AI. Lastly, belief is crucial for unlocking AI’s energy.
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