The guardian firm of The Robotic Report, WTWH Media, right this moment introduced that it has rebranded as Arrowfly. The corporate mentioned the brand new title and identification replicate its transformation from a specialised commerce writer into an omnichannel business-to-business (B2B) media, occasions, and advertising and marketing firm the place hard-to-reach skilled decision-makers collect for trusted journalism, business intelligence, and high-impact experiences that transfer their markets ahead.
Arrowfly serves professionals throughout three business networks: Engineering; Healthcare and Life Sciences; and Meals, Retail, and Hospitality. The Cleveland, Ohio-based firm‘s portfolio contains greater than 40 vertical media manufacturers and greater than 45 business occasions, from intimate government boards to large-scale conferences and expos, all constructed on the editorial independence, subject-matter experience, and deeply rooted skilled communities that WTWH Media cultivated over 20 years.
Whereas the title and visible identification are new, the whole lot that made the group the preeminent vacation spot for professionals throughout engineering stays unchanged. For The Robotic Report, RoboBusiness, and Robotics Summit & Expo companions, the rebrand reinforces the energy of our neighborhood whereas positioning the corporate for future development and growth.
“We constructed this firm by incomes the belief of pros in industries the place editorial authority issues,” mentioned Matt Logan, CEO of Arrowfly. “The title is new, however the basis is similar: editors who converse every business’s language, occasions that join consumers and sellers who would by no means meet in any other case, and communities that professionals depend on for the perception and intelligence they should make actual choices. Arrowfly provides us a model that matches the dimensions and ambition of what we’ve turn out to be.”
Welcome to The Robotic Report, an Arrowfly model.
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